A challenging question. One that deserves both reflection and action. Bob Evans writes a fantastic article on OracleVoice on Forbes.
Bob highlights customer intelligence and customer needs' analysis. Most importantly, Bob identifies four threats that CIO's should take heed.
"As a result, the coming year will see intense CIO involvement in optimizing customer experiences, exploiting analytics, transforming Big Data to Big Opportunities, accelerating all facets of enterprise execution, mainstreaming social capabilities, and enabling co-creation of value with customers."
Happy New Year
Chris Warticki
Global Customer Management & Training