The Race is On—Evolving to Compete and Win in the Global Marketplace

By: John Reichard, Oracle’s Primavera Discrete Industry Strategy Director

Manufacturing is critical to the global economy; it contributes to innovation, productivity and international trade—all in a volatile and demanding marketplace.A marketplace that over the last few years has been strained by economic, political and environmental stress.Economists describe the business climate as slowly improving but very sensitive, or really the new normal environment for business.How will you evolve and compete to win in the new normal global marketplace?

That is the very question that the discrete industry team explored at the 1^st annual Oracle’s Primavera Executive Forum, on the 5^th and 6^th of February in the discrete industry track. The Primavera Executive Forum provided innovative ideas and opportunities to help you improve financial rigor and results with greater financial discipline, increase efficiency, and reduce costs through improved operational excellence, along with managing and reacting to uncertainty with enhanced risk mitigation. It was a global summit for executives, directors, managers, and Oracle partners.

We discussed the ways in which manufacturing industries can strike a balance between innovation and process improvement to better align new product development to corporate strategy. This innovation brings in new streams of value while process improvement provides the foundation to help ensure that the innovations achieved will continuously deliver competitive value. This competitive value will help you increase revenue, market share and build customer value. These are three important drivers in the discrete industries. New product introductions have become a #1 leader of business growth. Investing in their development isn’t an optional extra—it is crucial to business growth and profitability. Is innovation a high priority for your CEO?

The discrete industry track at the Primavera Executive Forum also discussed how your business can orchestrate successfully in today’s complex product design and manufacturing initiatives. We also showed you solutions that provide customer satisfaction and profit margins which are vital measures of the success for bringing the right products to market.Cost overruns or late product launches result in the loss of credibility and financial impact to the bottom-line. How do you ensure that you are designing, building and delivering products as promised and avoiding costly delays when different functional teams aren’t always in sync?

 In our solution sessions we discussed how to answer these questions and more in order to help you drive success across your enterprise. We demonstrated how to effectively plan, manage, and control manufacturing projects, programs, and portfolios. How visibility, collaboration, and continuous improvement enable successful projects and program management, that help you manage cost and deliver on schedule; doing more with less.

If you would like to know more about how to: Compete and win in the global marketplace by improving in the areas of:

• Greater Financial Discipline– Improve financial rigor and results through better governance and control is an imperative given today’s financial uncertainty and greater investment scrutiny.
• Improved Operational Excellence– Increase efficiency and reduce costs through robust collaboration and integration. Leverage innovation and improve on time delivery.
• Enhanced Risk Mitigation– Manage and react to uncertainty through improved transparency and contingency planning.

Then I invite you to visit the Primavera Executive Forum’s Virtual Collateral Rack for more information.It will help you win the race.