If you’re following the Usable Apps blog you’ll know that the Applications User Experience team has a great outreach program for enabling Oracle customers and partners to build great looking usable apps by applying the shared UX expertise from Oracle Fusion Applications with the Oracle Application Development Framework toolkit. This enablement happens worldwide, and recently the Applications UX team, together with the Oracle ADF team and Oracle PartnerNetwork held a Building Great-Looking Usable Apps workshop in São Paulo, Brazil.

Some 20 partner attendees first learned about the UX principles for enterprise applications, why UX is important in business, and about visual design for enterprise UIs. Partner developers then got to try out this knowledge though fun, participatory wireframing exercises for desktop and mobile UIs, followed by bringing wireframes to life in code with collaborative hands-on building sessions using Oracle ADF with Oracle JDeveloper and UX design patterns, component guidelines, and other resources. A showcase of up-to-the-minute user experience innovations by the Applications UX team ended two days of a great return on investment for the partners' developers, consultants, analysts and leads who attended the event.

The event was facilitated by the local Oracle Brasil team who recruited participants, set up location by coordinating closely with the Applications UX team in Oracle HQ, and even contributed local UX insights over the two days to bring the UX message home to participants and visitors alike! Everyone learned something new, valuable, practical and most important of all, how to solve real business problems using enterprise methodology to deliver results that mean productive and satisfied users of enterprise apps and more ROI for licensers of Oracle applications.

All the makings of a great developer relations outreach program were there: delivery of technical insight, common sense approach to a new domain (UX), fun, challenge, revelations into new techniques and different ways of doing things, respect for each other's abilities, open and candid exchange of ideas, the triumph of giving over taking, and most of all a display of enthusiasm across all levels of ability and experience.
So, watch out for more UX enablement workshops coming to your region soon. And don’t forget there's other forms of UX outreach to suit your needs too: blogs, webinars, websites, online seminars, advocacy programs, and more; the Applications User Experience is all about sharing research, design, and implementation insights enabling Oracle ADF and Java enterprise developers, customers and partners to build great looking usable apps productively, worldwide.