This recently released "Oracle Database 12c: Plug into the Cloud!" Marketing Kit includes a great selection of assets to help Oracle partners in their marketing activities to promote solutions that leverage all the new features of Oracle Database 12c.
In the package you will find assets (templates, invitation texts, presentations, telemarketing script,...) to be used for your demand generation activities; a full set of presentations with the value propositions for customers; and Sales Enablement and Sales Support material.
Review here and start planning your marketing activities around Database 12c.